Hi!
I'm Margot.

I'm a creative director and brand strategist who helps brands clarify who they are and how they show up in the world, through branding, digital design, and the physical spaces people actually experience.

I work with hospitality, lifestyle, and experience-driven businesses where every detail matters. I love collaborating directly with the people behind the work: chefs, winemakers, founders, and operators. The ones who know their craft inside and out and need help translating it into a brand that genuinely reflects who they are.

My approach balances strategy and taste. I'm drawn to projects rooted in culture, place, and intention, and I'm constantly inspired by travel, thoughtful luxury, and the way great experiences are designed long before anyone walks through the door.

I'm based in Midland, Texas, and work with select clients who value collaboration, clarity, and getting it right. If that sounds like you, let's talk.